Hey is that the following mega-rich Amazon FBA guru I see there? I believe it’s…

Welcome to my Helium 10 vs Jungle Scout review. I owe a number of my success to those instruments, so on this evaluate, I’ll present you the way each helped me succeed and allow you to make the choice for your self.

I’ll be trustworthy – in the event you don’t use the suitable instruments, you gained’t succeed at FBA. Period. But you want the RIGHT TOOLS FOR YOU. The final thing you wish to do is pay $100/mo for one thing you may’t even use.

In this Helium 10 vs Jungle Scout mega-guide for the soon-to-be scrillionaires, I’ll cowl:

  • The execs and cons of every instrument
  • Which sort of entrepreneur wants which instrument
  • How to inform in the event you want Helium 10 or simply Jungle Scout
  • A breakdown of every instrument and its options
  • A fast pricing breakdown
  • Memes that most likely solely I believe are humorous

Ready? This goes to be FBAulous… sorry.

Here’s a Breakdown of My Helium 10 vs Jungle Scout Guide:

  1. Who Needs Which Tool?
  2. Pros and Cons
  3. A Breakdown of Each Tool
  4. Pricing (Is Helium 10 REALLY WORTH the cash?.)

Helium 10 vs Jungle Scout? Which Tool Do I Need?

This is a gross oversimplification, however I believe it is going to be very helpful.

Ask your self: 

Do I would like only a product choice instrument that may assist me launch quicker or do I need a complete suite of Amazon instruments to develop a massively worthwhile cash machine? 

If it’s the previous, simply get Jungle Scout. If you’re severe about rising huge on Amazon, get Helium 10. All severe sellers use it. I haven’t met a single big-time FBA one who doesn’t have it.

Jungle Scout is a greater product sourcing instrument for positive. But that’s it. Helium 10 wins in each different class in the event you ask me.

Get Jungle Scout If…

  • You’re on a price range
  • You solely want an excellent product choice instrument
  • You desire a instrument with a brief studying curve

Get Helium 10 if… 

  • You’ve bought the cash to take a position
  • You’re severe about rising huge
  • You want an all-in-one resolution for choice, optimization, analytics, and retailer administration

Jungle Scout Pros and Cons


  • Simple
  • Great provider base
  • The finest product choice instrument
  • Affordable


  • Not as many instruments as Helium 10
  • Limited exterior of product choice and sourcing
  • No cell app

Helium 10 Pros and Cons


  • All-in-one of each instrument you should develop a worthwhile retailer
  • Amazon coaching
  • Networking
  • Workshops


NOTE: Helium 10 provides a coupon code on their website. I’ll let you know extra about that coupon later in pricing.

What is Jungle Scout?

Jungle Scout (JS) is an insanely highly effective Amazon analysis instrument that takes the entire onerous work and uncertainty out of discovering profitable merchandise, then acts as your monetary command middle.

It’s by far the most well-liked, well-known Amazon product analysis, key phrase analysis, and provider sourcing instrument that I do know of.

Think of it as a blinding gentle on the earth’s densest jungle.

This one instrument does all this:

  • Product Research: JS exhibits you profitable merchandise in HIGH DEMAND, so that you don’t must analysis and play the guessing recreation.
  • Product Tracking: Keep your finger on the heartbeat of Amazon with gross sales knowledge, analytics, and stock knowledge at a look.
  • Supplier Sourcing: JS connects you to dependable suppliers so that you remove the chance of excellent offers gone dangerous (Been there. DONE THAT. GIVE ME MY MONEY BACK).
  • Keyword Research: Know what consumers are trying to find and optimize your listings accordingly. More visitors. More gross sales. More smiles throughout.
  • Inventory Manager: An actual-time view of your inventory. Know how a lot to order, enhance gross sales, and reduce prices. I’m loving it.

Jungle Scout Features Breakdown

Jungle Scout is primarily a product analysis and sourcing instrument.

It has a bunch of latest options, however as I mentioned earlier than, it’s largely for researching merchandise, connecting with suppliers, and attending to launch.

So, I’m solely going to stay to an important options on this breakdown.

Here we go…

Product Database – Find the Needle within the Haystack

Imagine Amazon as a large jungle of hay. And buried within the trillions of golden hay straws are a couple of sharp needles.

JS’s Product Database is a 70-million sturdy database that you could simply search with granular filters to seek out these needles.

Product analysis is an important a part of succeeding on Amazon. You must construct your own home on a stable basis, or another lazy cliche that I hate utilizing however really feel the necessity to use right here.

importance of product research for amazon FBA

Product Database makes it a lot simpler. You may even goal merchandise with horrible listings (my favourite). That means you already know it’s simpler to outrank your rivals.

Product Tracker – Track Product Ideas Over Time

amazon FBA product tracker

Once you discover the following huge hit, Product Tracker offers you pin-point correct knowledge so you may simply evaluate merchandise.

Say you’re making an attempt to determine between two merchandise: edible glitter or pulled pork shredder claws.

product research for amazon FBA

product options for amazon

How have you learnt which one will blow up first?

With Product Tracker!

This instrument will evaluate them facet by facet with stock, Best Seller Rank, variety of gross sales, and pricing knowledge so you may make an knowledgeable determination slightly than simply guessing.

With all of that knowledge over an extended time frame, you’ll make the suitable alternative each time.

Jungle Scout Supplier Database – Peace of Mind

Finding a provider is a harmful recreation.

You don’t know who they’re, the place they’re actually from, or what sort of product they’ll make you.

Jungle Scout’s Supplier Database was the primary instrument of its type, and it’s nonetheless badass to at the present time. This is prompt, unfettered entry to high-quality, fully-vetted suppliers.

Instead of going together with your intestine or having to dig into halfway-trustworthy data in some international nation, you may see buyer quantity, variety of confirmed shipments, present prospects, and even simply evaluate quotes.

You’ll get your product made quicker, made higher, and, most significantly, made by somebody you may truly belief. This takes all the chance out of discovering a provider.

Opportunity Finder – Find High-Demand, Low-Competition KWs

Opportunity Finder is a distinct segment choice godsend.

You know these distinctive area of interest merchandise with excessive margins, excessive demand, and low competitors?
This is how you discover them.

You can scope out trending key phrases to see what persons are beginning to purchase now (and will probably be tremendous worthwhile later!). And you may analyze a distinct segment’s previous efficiency, too.

It actually all comes all the way down to the Niche Score metric. Now, once you’re trying to find merchandise, you get a neat little quantity that quantifies how good of a distinct segment the product is slightly than having to guess for your self.

If you select a nasty area of interest, your retailer will fail earlier than it even opens.

NOTE: Niche Score isn’t a be-all-end-all metric. You actually must know your stuff to get a very good really feel for merchandise.

What is the Jungle Scout Chrome Extension?

Jungle Scout Chrome Extension

Jungle Scout’s Chrome Extension is a bridge between Amazon and Jungle Scout constructed immediately into your browser.

Now, once you’re trying to find merchandise, you get the entire product’s data and useful metrics in a single click on RIGHT IN YOUR BROWSER.

You’ll see Opportunity Score, worth, critiques, day by day gross sales, gross sales historical past, and a ton of different metrics that may assist validate your product concepts.

Now, I’ve excellent news and dangerous information.


This is among the finest Amazon promoting instruments I’ve ever used, and it’s fairly inexpensive.


It’s not included within the JS subscription. You must pay for it individually. Much extra on this within the pricing part.

What is Helium 10?

Remember how I mentioned Jungle Scout was a blinding gentle in the dead of night jungle?


Helium 10 is like lighting your complete jungle on hearth, bulldozing what stays, then constructing a large, tremendous worthwhile Amazon FBA operation the place that dense, darkish jungle was (#SaveTheRainforest).

Let me sum up the distinction succinctly…

Whereas Jungle Scout is extra of a product analysis instrument, Helium 10 is an all-in-one suite of Amazon FBA instruments protecting product analysis PLUS web optimization, retailer administration, fraud safety, listings optimization, lead capturing, and product launches.

all-in-one suite of Amazon FBA tools

Jungle Scout is one instrument that helps you succeed. Helium 10 is EVERY TOOL you should achieve ONE PLACE.

Every severe vendor I’ve ever met makes use of Helium 10.

Here are a few of the most essential options:

Helium 10 Features Breakdown

Helium 10 is a large fleet of FBA instruments. Covering every one in all them would require a trilogy of novels.

So I’m simply going to breakdown an important ones.

Black Box – Research Everything within the Known Universe

helium 10 black box review

Black Box is among the finest key phrase analysis instruments on the market. It may even be nearly as good as Jungle Scout.

Black field empowers you to seek out profitable, profitable merchandise in untapped niches with good filters like class, estimated month-to-month gross sales, and variety of sellers. That means, yow will discover well-liked merchandise in low-competition niches.

Pretend you’re Jeff Bezos and also you wish to begin your personal Amazon retailer in your spare time.

You determine the perfect product for you is one with excessive search quantity, middle-tier pricing, and tons of constructive critiques.

You open Black Box, set your filters, click on a button or 2, and voila – it exhibits you this:

black box for comparing products

Black Box simply did all that give you the results you want. Imagine the entire lobbying for tax breaks you are able to do with that further time!

Cerebro – An Unfair Advantage

cerebro amazon reverse ASIN lookup tool

Cerebro is evil Amazon black magic disguised as a reverse ASIN lookup instrument.

Using Cerebro helps you destroy your competitors. So in that means, it’s like placing a curse in your competitor’s retailer.

Basically, Cerebro reverse engineers profitable listings and exhibits you the entire causes WHY they’re profitable so you may take that very same blueprint, enhance upon it, and OUTRANK them.

Black. Magic.

Let me clarify in a bit of extra element.

Here’s a fast instance to assist illustrate the evil black magicness.

Say you…erg…”Jeff Bezos” needs to promote gaming chairs. All he has to do is hearth up his personal web site, seek for gaming chairs, and see what’s already promoting.

Then he simply takes the ASIN from the product and pops it into Cerebro.

Here’s what it returns:

amazon fba product distribution stats

And this…

helium 10 keyword suggestions

This is actually every part you should learn about this itemizing PLUS options from Helium 10 on outranking it.

I do know that a few of these phrases most likely look extra like Klingon than English, so I’ll clarify a couple of:

  • Cerebro IQ Score: This is a rating that signifies how good of a possibility this product is. The larger the higher.
  • CPR 8-Day Giveaways: This is an estimation of what number of items you’d want to offer away in an 8-day interval to rank on web page 1 for this time period.
  • Competing Products: Pretty self-explanatory. This is what number of rivals you’ll be up towards. Obviously, the less the higher, however excessive competitors doesn’t all the time imply GOOD competitors. Take every part under consideration when evaluating a product.

Magnet – Expand Your Keyword List

amazon keyword research tool magnet

Magnet is an superior key phrase growth instrument with the biggest database of actionable search phrases on the market, or so the corporate claims.

Magnet drastically will increase your probabilities of driving straightforward visitors that your competitors isn’t profiting from.

You enter a “seed keyword” and Magic spits again 1000’s of associated phrases you won’t even know exist.

Back to good ol’ Jeff and his gaming chair. If he had been to place the phrases “gaming chair” into Magnet, he’d get tons of profitable product/kw alternatives like lumbar assist, desk equipment (for girls and boys), adjustable desks, and many others.

Magnet will present you:

  • Related key phrases
  • High-volume phrases
  • Actionable key phrases
  • Competing merchandise
  • Top merchandise
  • Word frequency

The cool factor is, in case your competitors isn’t utilizing Magnet, they WON’T HAVE THIS INFO. At least not as a lot or as correct as the information you will have.

Frankenstein – “It’s ALIVE!… And it’s making my keyword lists way more potent!”

amazon fba keyword manager

Frankenstein takes a bunch of mismatched components and turns them right into a lean, imply, preventing machine (therefore the title!). The end result? You save hours of time and skyrocket your Amazon rank.

Here’s the way it works…

Normally, key phrases lists have 1000’s of phrases, and nearly all of them include duplicate phrases or pointless phrases.

That means you must spend hours poring over your spreadsheet and cleansing the dang factor up. By the tip, you will have white hairs sprouting and also you swear off FBA for good.

Frankenstein does all that give you the results you want immediately. You can set parameters like “remove FOR or WITH” or different ineffective phrases, so that you’re left with solely the meat of the phrases.

Just enter your key phrase record, set your parameters, and click on a button.

cleaning up a keyword list

IT’S ALIVE!! Those are all of the phrases you should have in your itemizing to rank.

keywords to include in amazon listing

Scribbles – Optimize Your Listings. Outrank Everyone.

how to optimize amazon listings with scribbles

Scribbles is my private favourite instrument. Partly, as a result of I really like writing (probably not) and partly as a result of I really like rating #1 for my merchandise, promoting boatloads, and touring the world over full-time on my non-public jet… I want :(.

Seriously, although, Scribbles is an superior, intuitive listings optimization instrument that ensures you by no means miss a single key phrase. It makes listings optimization really easy.

You enter your key phrases and write your itemizing. Then, Scribbles tracks which phrases you employ and removes them from the record as you go alongside.

easy amazon listing optimization

Every time you employ a kind of key phrases within the record, it’ll disappear. Once it’s empty, you’ve bought a completely optimized itemizing! Without this, you’ve bought to manually monitor every part. And everyone knows how clumsy we people are, particularly after four cups of espresso.

XRay – A Bird’s-Eye View Right From Your Browser

helium xray for product research

Imagine having a hen’s-eye view of profitability, potential ROI, critiques, stock, ASIN’s, and advertisements analytics AS YOU BROWSE Amazon.

That’s XRay, Helium 10’s Chrome Extension.

All the information you should make calculated choices is correct there on the click on of a button.

Now, when Jeff is doing analysis for his gaming chairs, he can see almost the entire related knowledge about this particular product’s profitability, tendencies, advertisements, stock, and buyer suggestions immediately from his browser.

And he even will get to strive it totally free (as much as 50 searches).

Refund Genie – Refunding Made Easy

amazon refund manager

This instrument has refunded me cash that I didn’t even know was owed to me.

Getting reimbursed by Amazon for misplaced or broken stock IS NOT EASY.

You’ve bought to go to Seller Central, generate a report, make a spreadsheet, open a case with Amazon, and a bunch of different “I-don’t-feel-like-doing-this-BS-today” sort of stuff.

Refund Genie automates this complete course of.

It’s such as you discovered a magic lamp, and out popped a genie that simply spent 3,000 years studying tips on how to optimize the Amazon refund course of, and he solely prices about $100/mo to do all of it for you.

NOTE: Amazon is notoriously dangerous at reimbursing sellers. There are loads of refund administration corporations on the market, however some take a 25% reduce of your refund. If you’re tremendous busy, it may be value it. I want to DIY. Up to you.

Other Tools

Somehow, this isn’t all of Helium 10’s superior instruments. They’ve additionally bought:

  • A key phrase tracker
  • Profitability calculator
  • Trendster (analyze gross sales tendencies)
  • Follow up
  • Inventory protector
  • Market tracker

And there’s nonetheless extra. Check out this screenshot of all of the instruments:

all-in-one suite of Amazon FBA tools

Helium 10 and Jungle Scout Pricing – A Tale of Two Philosophies

How a lot does Jungle Scout price?

Is it value it?

How a lot is Helium 10?

Wait, WHAT? HOW a lot?

I’m about to reply all of those questions and provides my ideas on whether or not they’re definitely worth the cash or not.

Short reply – sure. Every purple cent. You can not succeed at FBA with out these instruments.

Read that sentence once more.

Jungle Scout Pricing

jungle scouts annual pricing

Jungle Scout’s pricing is sort of a whiskey on the rocks: Simple. Straightforward. You know what you’re getting and it doesn’t change.

The whole suite of instruments prices $39/mo billed yearly. The suite plus the Chrome extension prices $49/mo. That irks me a bit. Why isn’t the extension included?

Who am I to evaluate, although?

If you wish to pay month-to-month, issues get a bit steeper.

jungle scout monthly pricing

NOTE: This is just for 500 orders monthly. If you’re making extra gross sales, costs enhance drastically. Of course, in the event you’re making 1,000 + gross sales monthly, I doubt you’ll care about paying $20 extra…

jungle scout full pricing overview

Helium 10 Pricing 

I wish to make issues straightforward for you. So right here’s an precise screenshot of Helium 10’s pricing:

helium 10 pricing overview

I want I had been kidding…

Helium 10 has a number of pricing tiers beginning with free and dealing as much as Elite. As you ascend, you unlock extra options and extra performance (e.g. extra searches or extra tracked key phrases).

Here are the pricing fundamentals:

  • Platinum ($97/mo): The entry-level plan comes with all of the instruments plus 5,000 emails, 2,500 tracked key phrases, alerts on 300 ASINS, and 150 makes use of of the Index Checker. Perfect for brand spanking new sellers.
  • Diamond ($197): Upgrading to Diamond is like doubling up. You get double the Index Checker (300 makes use of), alerts (600), and key phrases (5,000).
  • Elite ($397): The final FBA plan. This contains elite coaching, workshops, networking, and a personal Facebook group. Plus, you get 50,000 emails, 500 makes use of of the Index Checker, and 1,000 alerts.

What Comes With the Helium 10 Free Plan?

All you want is an e-mail handle (or addresses!) to get all these options.

  • Black Box: 20 makes use of
  • Trenderster: 30 makes use of
  • Magnet: 2 makes use of per day
  • Cerebro: 2 makes use of per day
  • Frankenstein: 30 days
  • Scribbles: 30 days
  • Xray: 50 makes use of
  • Refund Genie: Very restricted use

But Wait, There’s More…

Helium additionally provides a la carte pricing.

So, in the event you solely wish to use one instrument, you may simply buy that single instrument as an alternative of the suite. I don’t suggest it since Platinum solely prices $97/mo, nevertheless it’s your cash.

Here’s a few of the a la carte pricing:

  • Black Box: $37/mo.
  • Magnet: $37/mo.
  • Cerebro: $37/mo.
  • Refund Genie: $97/mo.

NOTE: Helium 10 at the moment has a coupon for 50% off your first month!

Are Helium 10 and Jungle Scout Worth the Money?

Yes, each Helium 10 and Jungle Scout are definitely worth the cash. Every penny.

This is an funding, not an expense. You can not succeed at Amazon FBA with out instruments like these.

For Jungle Scout, this can be a instrument that may remove dozens of hours of handbook analysis and take the entire guesswork and threat out of choosing, sourcing, and monitoring a product. It actually exhibits you low competitors, excessive demand, upward-trending merchandise that may make you financial institution.

And it’s solely about $40. Can’t beat it.

Helium 10 is value each penny too. It’s a collection of instruments that may optimize your retailer end-to-end. From discovering merchandise to optimizing listings for larger rankings and extra gross sales to managing your retailer and getting refunds.

Here’s the factor that the majority new sellers don’t perceive.


If you don’t have them, you may’t beat them. Plain and easy. You must combat hearth with hearth. If somebody has entry to all of this knowledge, how will you compete? You can’t.


Q: Is Jungle Scout Free?

No, Jungle Scout isn’t free. It doesn’t supply a free plan or a free trial. However, it does supply a 14-day money-back assure, so you may strive it risk-free.

Q: Who Owns Helium 10?

Helium 10 is owned by Manny Coates, the founder. The co-founder, COO, and CMO is Guillermo Puyol.

Q: Is Jungle Scout Worth the Money?

Yes, Jungle Scout is certainly definitely worth the cash. It’s a really highly effective analysis instrument that prices as little as $39/mo. This one instrument might help you discover profitable merchandise to construct an Amazon FBA enterprise. $39/mo is truthful.

Q: What is Helium 10 Used For?

Helium 10 is used to seek out merchandise, construct an Amazon enterprise, optimize your listings, and handle your complete shopping for course of. It’s the one all-in-one, end-to-end Amazon instrument in existence.

Q: How Much Does Helium 10 Cost?

Helium 10 prices as little as $97/mo. There can be a FREE model, albeit with restricted performance.

Q: Is Helium 10 XRay Free?

Yes, you may entry Helium 10 Xray totally free, however with restricted performance.

Q: Is Helium 10 Free?

Helium 10 has a free plan with restricted performance.

Q: Is Helium 10 Better Than Jungle Scout?

Yes, it’s extra complete than Jungle Scout. However, JungleScout may be higher in the event you solely want an inexpensive product analysis instrument.

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