Last up to date: June 2021
At Campaign Monitor, we’re at all times constructing new product enhancements that will help you design and ship fascinating e mail campaigns.
Here’s a roundup of what we’ve just lately launched.
New automation web page
Check out the improved automation web page! We’ve saved all of the options you realize and love, however have made it less complicated to view and edit your automated journeys and RSS workflows.
New overview web page
We’ve improved the overview web page to make it simpler to view, create and handle campaigns, lists and automations. The new web page provides you a hen’s-eye view of all of your e mail exercise, which is very useful when you will have a number of staff members engaged on totally different campaigns. Check out the tour of the brand new web page beneath.
The new enhancements embrace:
- A contemporary format: there’s now much less scrolling required to see all of your vital data. Plus new thumbnails so you’ll be able to simply establish and differentiate your campaigns
- Shortcuts: hover over a despatched or draft marketing campaign to shortly preview or copy. Hover over a scheduled marketing campaign to cancel ship. Now you don’t have to spend time flicking between pages to make these edits
- New ‘create’ button: create a brand new marketing campaign, checklist or automation straight from this web page to avoid wasting you time
- Recent lists: we’ve added a abstract of latest lists on this web page to make it straightforward to leap straight into modifying your subscribers
Here’s what one in all our prospects needed to say in regards to the new web page:
The adjustments are fabulous and it’s a lot simpler to entry just lately uploaded lists. The thumbnails make it visually simpler to establish and discover campaigns.
Bulk delete lists
Rollout of this characteristic will begin subsequent week. Select a number of lists without delay and delete them in bulk, quite than having to take away them one-by-one. Just hover over a listing and tick the checkbox for the lists you need to delete.
This is an enormous timer saver that can assist minimise checklist amount. We suggest sustaining a small variety of lists with helpful segments quite than a lot of lists, as that is one of the simplest ways to trace subscriber engagement over time and evaluate outcomes between totally different subscriber teams.
You can now customise the footers in your e mail designs to be extra useful and align together with your model. This is one in all our prime requested options, so we’re excited so that you can strive it out!
We’ve launched a broad vary of versatile components on your footers, to be able to:
- Edit format (proper, heart or left aligned)
- Add a brand (in textual content or picture format)
- Hyperlink textual content
- Add extra traces of textual content
- Customize the font, dimension and coloration of textual content
- Customize footer background coloration
- Add a border and customise the border coloration
- Customize the colour of social share buttons
- Add prime and backside spacing
Learn extra about creating fabulous footers right here.
Free Image Gallery
We know discovering high-quality, low-cost inventory imagery is tough and time-consuming.
So we’ve given you fast entry to free Unsplash pictures within the e mail builder, that will help you ship participating emails that drive clicks and carry your model to life.
No have to spend time trawling by inventory picture websites or importing pictures manually – simply search by subject for a picture that fits your design, and drop it straight into your e mail. There’s over 2 million stunning pictures to select from, so GET STARTED.
Lists and Subscribers
We’re making it simpler to navigate, filter, add, and seek for your lists, subscribers, and suppression contacts.
Here are a number of the key adjustments:
- Fresh, fashionable format for the lists and subscribers overview web page: Navigate between lists, subscribers, and suppressions from the one web page
- Faster, streamlined stream for creating a brand new checklist: We’ve shortened and simplified the method for creating a brand new checklist and importing subscribers
- Improved checklist particulars web page: A single web page that has all of the vital details about your lists, together with subscribe and unsubscribe settings and a drop-down menu for useful checklist options equivalent to including an unsubscribe survey
- Subscriber particulars web page: An up to date web page that makes it simpler to view or edit particular subscriber info. You can search by a person subscriber’s latest exercise to see which emails they’ve obtained and opened, and which hyperlinks they’ve clicked.
This characteristic is now accessible, so GET STARTED.
Make your e mail and social advertising work higher collectively. Drag and drop hyperlinks to your social media channels wherever in your e mail design, as many instances as you need.
Simply choose the social hyperlinks you need, and then customise the dimensions, form, alignment, format and coloration to fit your design. You can decide any coloration you’d like, in order that it aligns together with your model.
If you will have social hyperlinks in your footers already, you’ll be able to click on on them to entry these new customization choices, or drag them wherever in your marketing campaign!
This characteristic is now accessible, so GET STARTED.
Link Review instrument
We’ve launched an industry-leading Link Review instrument that routinely assessments all your hyperlinks and notifies you of any which are damaged or lacking. You’ll additionally get an alert if a hyperlink has not been up to date if the e-mail was copied from a earlier marketing campaign. Say goodbye to ship anxiousness! Link Review is now accessible within the e mail builder. For extra particulars, take a look at our weblog right here.
New vacation templates
We dropped 5 new designs within the template library to encourage your vacation advertising campaigns:
My branded templates
With our branded template instrument, you’ll be able to enter your web site URL and Campaign Monitor will seize your particular model colors and brand picture and instantly import them into a variety of finest observe e mail templates.
You can entry this instrument by choosing “My Templates” from the drop-down menu within the prime right-hand nook of the app. Then select “Create a new template” and you’ll see the choice to “Add your brand”.
Improvements to the Campaigns web page
Since updating the Campaigns web page earlier this yr, we’re persevering with to collect consumer suggestions on what’s working and what must be improved.
From these insights, we’ve made various small however highly effective enhancements, together with:
- A brand new Overview format with a snapshot of your most up-to-date scheduled, sending, draft, and despatched campaigns. It’s now even simpler to take a fast motion equivalent to modifying a latest draft, cancelling a scheduled marketing campaign, or copying a beforehand despatched marketing campaign.
- Better Search throughout e mail classes, serving to you to shortly discover, edit and report on a marketing campaign previous, current, or future.A brand new Deleted tab, supplying you with peace of thoughts understanding that you would be able to restore a marketing campaign that was deleted (inside 30 days).
- Single-click Copy. Simply hover over a marketing campaign to disclose a helpful Copy button to duplicate a marketing campaign shortly.
- Copy scheduled campaigns. Now you’ll be able to duplicate a marketing campaign with out ready for it to be despatched or needing to cancel a ship.
These updates will make web page navigation extra intuitive, serving to you to take fast actions with out getting misplaced within the element.
Layout e mail templates
We’ve launched a set of unformatted format templates that will help you to get began shortly when creating an e mail from scratch within the drag-and-drop builder. Simply select a format, add your textual content, pictures, and brand, and you’re all set! We designed these no-fuss layouts that will help you design and ship efficient emails without having to edit or modify present design components.
Tag your campaigns.
Have you ever looked for an outdated marketing campaign, however couldn’t bear in mind its identify? Or discovered it irritating when campaigns from totally different groups are combined collectively with none manner of categorizing them?
We’re introducing tags that will help you and your staff set up, search and report in your e mail campaigns:
- Add a number of tags to an e mail marketing campaign, categorizing them into teams equivalent to marketing campaign sort, division, staff member or viewers section.
- Combine tag filtering with the search bar to shortly discover a marketing campaign.
- Use tags to match the e-mail outcomes of a number of despatched campaigns.
By creating a corporation system that’s bespoke on your staff, you’ll save time when filtering and looking for your draft and despatched campaigns.
To be taught extra about the way you and your staff can collaborate and set up your campaigns with tags, take a look at this information.
Improve your technique with an unsubscribe survey.
While it may be disappointing when somebody unsubscribes out of your e mail checklist, it’s additionally an important alternative to find why they left and how one can enhance your e mail advertising technique sooner or later.
You can now add a survey to the affirmation web page when a recipient unsubscribes out of your e mail checklist. Feedback from this survey is a extremely efficient method to be taught why subscribers are selecting to choose out, serving to you to enhance your e mail advertising technique for the remainder of your viewers.
As with any analysis instrument, an unsubscribe survey is simply precious when you analyze the outcomes and modify your technique. Read this weblog publish on interpret and act in your unsubscribe survey outcomes.
New templates within the e mail builder
We listened to your latest suggestions and are thrilled to have added 5 new templates to our drag-and-drop e mail builder template library. We created these templates with finest practices in thoughts, serving to you design and ship extremely efficient emails for particular use circumstances:
- disaster response
- birthday promotion
- buyer suggestions
- nonprofit donor request
As with all our templates, these designs are responsive, totally editable, and will be personalized on your model.
To examine them out, log in to Campaign Monitor and create a brand new e mail. You can discover the brand new templates within the Announcement, Newsletter, Deals & Offers and the Feedback template class.
Not a buyer? Try the templates out within the free e mail builder.
Interested in studying extra about use every template? Here are some assets:
Design and spam take a look at replace
The design and spam take a look at* reveals you ways your e mail is displayed in numerous e mail shoppers (Gmail, Outlook and so forth.). It additionally runs your marketing campaign by common spam filters to detect something that would forestall supply.
We just lately made various consumer expertise updates to this characteristic, giving the web page a extra fashionable look and really feel, together with a simplified navigation expertise. You can run a design and spam take a look at after choosing your subscriber checklist when sending a brand new marketing campaign. Click Send a take a look at within the marketing campaign snapshot.
*This characteristic is out there on the Unlimited and Premier plans.
Facebook Share icon within the e mail builder
We made a small replace to the social media footer choices within the e mail builder. After listening to your suggestions, we added a Facebook Share icon, making it simpler on your subscribers to advertise and share your e mail content with their community.
New Campaigns web page
The Campaigns web page has undergone an enormous refresh. Along with an up to date look and really feel, there are new options that will help you search and take the appropriate motion together with your e mail campaigns.
The largest replace you’ll discover is the introduction of a glossy new thumbnail view. This was a characteristic lots of our prospects requested, because it’s a helpful method to view all of your e mail designs at a look. Alternatively, the checklist view provides you extra element, such because the “last edited” date.
When you’re answerable for sending plenty of totally different campaigns, it may be tough to recollect precisely what you named it,so we expanded the search performance to assist you to search by both the marketing campaign identify or the topic line.
The new web page additionally features a bunch of recent, intuitive updates permitting you to:
- Bulk delete or duplicate a number of campaigns without delay.
- Filter despatched messages by date.
- Preview a draft marketing campaign instantly from this web page.
- Run a design and spam take a look at on a draft marketing campaign from this web page.
Coming quickly: highly effective group and filtering instruments that will help you simply handle your e mail campaigns.
SMS and telephone hyperlinks
Now you’ll be able to add a telephone or SMS hyperlink to totally different components of your e mail design, making it straightforward on your subscribers to contact you instantly.
When a telephone hyperlink is clicked, the cell machine will dial the linked quantity. An SMS hyperlink will set off the textual content message app to open, with the quantity prefilled. This is ideal when including a name to motion like “Call us now” or “Text to register.”
Pop-up types, plus new instruments within the signup kind builder
Following the discharge of our up to date signup kind builder final yr, we added much more options and performance, together with the extremely requested choice to create a pop-up kind.
Other enhancements embrace the flexibility to create customized fields instantly within the signup kind builder. We additionally launched extra formatting choices (font, coloration, and button dimension) that will help you personalize and customise your signup kind.
Customize extra particulars for cell recipients.
New instruments within the e mail builder now grant you management and flexibility over how your e mail design shows on cell.
Stack Column Tool: A multi-column design can look nice on a desktop pc. However, when this content is tailored for a cell machine, a number of columns can both seem condensed, within the flawed order, or complicated to navigate. To assist guarantee your e mail design shows appropriately on desktop and cell, now you can use the stack columns instrument. When you choose a multi-column part, you’ll be able to select between three totally different choices for the way this content will show on a cell machine:
- Stack columns (default)
- Stack columns in reverse
- Keep aspect by aspect
Background point of interest instrument: it will assist make sure that the chosen part of your picture is at all times in view, even when resized for a cell machine. This is helpful in serving to you keep away from cropping an important a part of the picture when it seems in a cell view.